Blog – Adello

New year, new trends. Although many companies paused their advertising at the beginning of 2020 [...]

Do you still measure mobile ad campaign performance based on CPC rate? What is your [...]

In digital marketing, ad campaign performance measuring is often ends on a simple: how well [...]

Covid-19. Lockdown. Marketing budget cut. Bankruptcy. It’s just a beginning. Still, despite the Covid-19 crisis [...]

One of the most powerful tools in the world of mobile marketing is rich media. [...]

Only a decade ago, the main task of marketing specialists was to find where their [...]

Week 3 of Covid-19 shut-down. By now most companies worldwide have sent their employees to [...]

The Coronavirus has brought the world economy to the brink of collapse. Hopes for a [...]

Most public announcements in 2019 already pointed into the direction of change: big companies such [...]

“There’s no chance that the iPhone is going to get any significant market share. No [...]

Sci-fi movies showcasing self-programming computers was closer to a dream than reality just a decade [...]

The outlook for the development of the advertising industry in 2019 were rather on the [...]

In der Diskussion um die neue Online-Währung des SMDH haben sich bisher die Ad Tech-Firmen [...]